Jivada, the organic self-care brand founded by Dharitri Patnaik, a Harvard graduate- entrepreneur and philantrophist, has quickly gained prominence in the Indian personal care/self care industry since its official launch in April 2024. Registered under the Start-up India and Startup Odisha, Jivada blends ancient Ayurvedic wisdom with cutting-edge scientific formulations, positioning itself as a leader …



