Agency News

Dairy Day Drives Early Adoption of Micro-Drama Storytelling in India’s Ice Cream Category

Bengaluru, 4th February: Dairy Day, one of India’s leading ice cream brands, is driving early adoption of micro-drama storytelling as a digital-first brand building format within the category. With the launch of its debut short-form drama series on social media, the brand signals a shift towards more emotionally resonant, culturally relevant storytelling designed for today’s …

Agency News

Learning Routes Launches Online Degree Scholarship Programme to Make Higher Education Affordable

Gurugram (Haryana) [India]: Learning Routes, India’s leading online education consulting platform, has launched the scholarship programme designed to make quality higher education accessible to all students. The initiative is taken to address one of the most significant barriers to educational advancement, the cost of tuition. With over 104,800 students successfully enrolled and a legacy spanning nine …

Agency News

Pune Based Ayurveda Clinic Pioneers Tech-Driven Evidence in Cancer Care

In a significant stride towards modernizing traditional medicine, Pune’s Rasayu Cancer Clinic is leveraging proprietary digital technology to build a rigorous, evidence-based foundation for Ayurvedic oncology. This initiative seeks to align the Ayurveda with contemporary medical research standards, addressing long-standing questions about its safety, efficacy, and global acceptability.   While digital record-keeping and data analytics …