Agency News

KRAFTON India emerges among India’s most awarded brands of 2026, with landmark wins at the Abby Awards and Kyoorius Creative Awards

BGMI sweeps both festivals across films, regional storytelling, digital innovation, and experiential activations, the broadest creative footprint of any Indian brand this year, powered by both agency and in-house work Mumbai / Bengaluru, May 25, 2026: KRAFTON India has closed an exceptional awards weekend, emerging as one of the most awarded brands at both the …

Agency News

Top AI-led NBFCs in India That Are Reshaping Digital Lending Experiences

Top AI-led NBFCs in India, such as Poonawalla Fincorp, Bajaj Finance, Tata Capital, Aditya Birla Finance, and L&T Finance, are reshaping digital lending experiences. These companies are using AI-led underwriting, automation, analytics, customer servicing, and data-driven risk management to make lending more efficient. As digital finance becomes faster and more customer-focused, these top NBFCs in …

Agency News

BrandLoom Releases “The 2026 Growth Efficiency Report”: Reveals Critical Gap Between D2C Spending and Profit Drivers in India

New Delhi, India — May 27, 2026 Many Indian D2C brands may not achieve long-term profitability because their marketing budgets are not deployed strategically, according to The 2026 Growth Efficiency Report, released by BrandLoom, a growth-focused branding and digital consulting firm. Based on aggregated performance data and strategic audits across multiple D2C categories, the report identifies a clear …

Agency News

Treefe Identityy Leadership Meets at Mumbai Headquarters; CTO Launches Expert Talk Feature

Mumbai, Maharashtra, India: Identityy by Treefe, India’s emerging AI-powered digital identity and social networking ecosystem, conducted a strategic leadership meeting at its Mumbai headquarters to outline the next phase of platform innovation, user engagement, and knowledge-driven networking experiences. The leadership session brought together the core management team, including Founder & CEO Kapil Agarwal, Chief Technical …