Agency News

Jos Alukkas introduces Augmented Reality Feature ‘Virtual Try-On’ experience on Online Store

Jos Alukkas, a trusted name in quality, innovation, and trendy jewellery in India, has today announced the launch of Augmented Reality (AR) experience on its website, developed in partnership with mirrAR, allowing customers to virtually try on jewellery from their smart devices. The new AR feature enables customers to view and try necklaces, earrings, bangles, …

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AI-Powered Marketing Automation: Why It’s Becoming Non-Negotiable in 2026

Artificial Intelligence has become central to how modern brands operate. As customer journeys become more fragmented and acquisition costs continue to rise, businesses are moving away from manual campaign management toward intelligent systems that can learn, adapt, and optimize in real time. According to McKinsey & Company, organizations using AI in marketing can improve productivity …

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Credgenics expands into insurance with launch of AI-powered engagement platform CredInsure

Reimagines customer engagements with AI driven intelligence and GenAI solutions  Aims to help insurers manage policyholder engagement, renewals, and persistency through a unified and data-driven framework  India, March 27th, 2026: As insurance companies expand their customer base and product portfolios, managing policyholder engagement across renewals, servicing, and premium collections has become increasingly complex. Many insurers …

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PowerPlay 2026: Binance Invites India to Celebrate the Cricket Season with $1,000,000 in USDT Rewards

March 27, 2026 – As cricket fever once again captures the hearts of millions across India, Binance, the world’s leading cryptocurrency exchange by trading volume, today announced the launch of PowerPlay 2026 — a special campaign running from 27 March to 31 May 2026, for India KYC-verified users. The campaign enables eligible users to invite friends to join …