The Indian Institute of Management Visakhapatnam (IIMV) recently hosted its highly anticipated annual cultural festival, Samaarambh 9.0: Fusion—Kaleidoscope of Art, Rhythm, and Celebration, on February 28th and March 1st, 2025. This two-day extravaganza brought together students and artists from across the region, creating an atmosphere filled with energy, creativity, and passion for the arts.
A Festival of Vibrancy and Expression
With its theme, “Kaleidoscope”, this year’s edition of Samaarambh truly embodied diversity and artistic brilliance. The festival featured a multitude of events, allowing participants to showcase their talents in Solo Singing, Solo Dance, Mono Acting, Group Dance, Shayari/Poetry, and a Fashion Show. These performances captivated audiences and highlighted the immense creativity of the participants.
In addition to stage performances, attendees enjoyed interactive and engaging activities such as T-shirt Painting, the Cup Challenge, and a Treasure Hunt, further enhancing the festival’s lively spirit. These elements ensured that every participant and spectator had a memorable experience, making Samaarambh a dynamic cultural hub.
Electrifying Pro Nights
The most eagerly awaited part of Samaarambh 9.0 was undoubtedly the Pro Nights, which featured breathtaking performances by top artists. On February 28th, Mysore Express set the stage on fire with their energetic act, followed by an electrifying DJ set by Paranox, keeping the audience on their feet all night.
On March 1st, the festival reached its peak as Bollywood playback singer Shahid Mallya delivered a mesmerizing performance, leaving the crowd in awe. The evening concluded with an exhilarating DJ set by DJ Anshika, ensuring that the energy remained high until the very last moment.
Strong Industry Support and Sponsorships
The grandeur of Samaarambh 9.0 was made possible through the generous support of its sponsors, including LIC, UD Khona and Company, Eatsure, and GoGlobal. Their contributions played a crucial role in elevating the festival’s impact and ensuring a seamless experience for attendees.
Adding to the excitement, The Legacy Closet joined as the official anime partner, bringing a unique cultural flavor to the festival and catering to anime enthusiasts among the audience.
Media Coverage and Lasting Impact
The festival’s success was further amplified by extensive media coverage from leading publications like Business Standard and Dailyhunt, ensuring that the celebrations reached a wider audience. With each edition, Samaarambh continues to strengthen Visakhapatnam’s cultural identity, providing a much-needed platform for young artists and performers.
The Legacy of Samaarambh
As the curtains fall on Samaarambh 9.0, the memories of this grand celebration will linger in the hearts of attendees. The festival continues to establish itself as one of the most prestigious cultural events, bringing together students, artists, and performers in a shared spirit of expression and joy. Looking ahead, Samaarambh 10.0 promises to be even bigger, brighter, and more spectacular, keeping the spirit of art and culture alive at IIM Visakhapatnam.