Agency News

“Code, Courage, and Clarity”: Sujata Seshadrinathan on Building Fintech from the Ground Up

Leaving behind a high-growth global IT career to build a fintech company from India’s less-charted regions may seem unconventional—but for Sujata Seshadrinathan, it was a calling. As Co-Founder and Technology Head of Basiz Fund Services, Sujata’s journey blends entrepreneurship, deep-tech innovation, and a purpose-driven mission to democratize finance. “The thrill of shaping not just my …

Agency News

InsoleCrew: The Rise of India’s Boldest Streetwear Culture Brand

In a fast-evolving fashion landscape dominated by high-priced labels and mass-produced styles, InsoleCrew is carving out its own bold identity. Positioned at the intersection of style, subculture, and affordability, InsoleCrew is more than just a clothing brand—it’s a cultural movement led by India’s Gen-Z and powered by authenticity. Founded with a mission to revolutionize Indian streetwear, InsoleCrew …

Agency News

Beyond Burn: How WTF Gyms Is Quietly Building India’s Most Profitable Fitness Platform

In an industry where headlines have long belonged to high-profile burnouts, one company is quietly rewriting the playbook for India’s fitness infrastructure — without noise, without fundraisers, and without closing a single gym. WTF Gyms, a bootstrapped fitness tech startup led by founder Vishal Nigam, is steadily assembling what could become India’s most profitable and scalable …